Emmy-nominated founder and design leader with 16+ years of leadership in product and web design. Established record of pioneering innovative digital experiences for high-profile tech and media organizations including Google, Microsoft, Facebook, The Nobel Prize, and Starbucks. Former agency executive at 10up, Lift UX (acquired).

Work Experience

Vice President of Product Design, Founder

Founded a bootstrapped decentralized web3 creative studio developing entertainment media IP, digital products and blockchain-based collectibles. Built and managed a team of artists, engineers, and creative production specialists. Led a range of award-winning creative projects and drove multi-million dollar revenue within the first six months.

Vice President, Experience Design

Scaled the design team and its capabilities at an international agency of 200+ across three continents and 16 countries. Managed 20 leaders and ICs across user experience and visual design. Established content design practice and implemented org-wide design strategy.

Clients: Facebook, Microsoft, Google, The Nobel Prize, Starbucks, The White House

Vice President of Design, Founder

Founded a UX design studio crafting digital products and WordPress websites for medium-to-large clients. Launched interactive second-screen apps for acclaimed TV series, earning two Emmy nominations in the process. Managed a compact yet effective team of full-time and contract designers, elevating website traffic for the product division to two million monthly visitors. Acquired by 10up in 2017.

Clients: The Walking Dead, Mad Men, Breaking Bad, SundanceTV, IFC Films, WEtv

Front-End Developer

Developed front-end interfaces for B2B and B2C digital products, working closely with UX designers, project managers, and Java engineers. Also managed weekly deployments for enterprise.com and other customer-centric platforms, while providing QA support for monthly release cycles.

Senior E-Commerce Web Designer

Designed and developed front-end code for e-commerce storefronts for small businesses, maintaining stringent project timelines and adhering to client specifications.


Primary web content owner, designed, developed, and maintained the college's online presence. During my tenure, the college experienced 60% growth, reaching full campus capacity the following year.

Selected Works

Twelve Days of CryptoArt

Role: Curation, Branding, Web Design, Full Stack Development

Year: 2023

Designed the website, including multiple iterations as we released new features and media. Contributed HTML/CSS/JavaScript to some sections throughout.

Wallace Museum

Role: Product Design, Branding, Front-End Engineering, Database Architecture, Sveltekit Implementation

Year: 2023

A web-based generative art experience featuring hundreds of works from internationally-renowned artists who code.

Woodies: Origin

Role: Executive Creative Direction

Year: 2022

Hired and directed an international media production company to create a Hollywood-grade animated short film, engrossing fans in the Woodies universe within a span of six months and a budget of approximately $500,000.

California DMV Website Redesign

Role: Executive Creative Direction

Year: 2020

Led a landmark project for our agency: a comprehensive redesign of the California DMV website. Assembled and guided the design team behind this task. The revamped site was met with resounding approval from both the public and DMV staff.

Starbucks Stories & News Redesign

Role: Design + Creative Direction

Year: 2020

Collaborating with one of our Lead Designers, I provided creative direction and design production for the new Starbucks Stories & News experience, including visual design, branding, and interaction design. I designed the current Stories logo, the navigation, and media/downloads section of the website.

Google Site Kit

Role: Executive Creative Direction

Year: 2019

In partnership with Google, launched a WordPress plugin that integrates Google's suite of products in one location. Site Kit quickly gained adoption among website owners, thanks to a design language that strikingly represented both Google's identity and the WordPress admin environment.


  • Product Design
  • Design Management
  • Strategic Planning
  • Hiring & Personnel Management
  • Creative Direction
  • Design Systems
  • WordPress Design & Development
  • Resource Management
  • Professional Development Planning
  • Design Operations
  • Visual Design
  • UX Design
  • Information Architecture
  • Product Prototyping
  • Front-End Engineering
  • Web3 (Blockchain & NFTs)
  • Web Application Architecture
  • Blockchain/Smart Contract Integration


Missouri State University

Attended Missouri State University (formerly Southwest Missouri State) for Graphic Design.

Saint Louis Christian College

Attended Saint Louis Christian College with a focus on Religious Studies.

Awards & Recognitions

  • Official Selection, Woodies: Origin, Aesthetica Short Film Festival (2023)
  • Most Valuable Gallery, Decuration Council II, Deca (2023)
  • Outstanding Curation of a Tezos Collection Award, Gallery Awards (2022)
  • Best Environmental Initiative from an NFT project, NFT NYC (2022)
  • Outstanding Creative Achievement in Interactive Media – Social TV Experience (Nominee), Mad Men: The Fan Cut, Emmy Awards (2015)
  • Outstanding Interactive Program (Nominee), The Walking Dead Story Sync, Emmy Awards (2013)



Available upon request