Candy Digital needed help establishing a consistent visual language for a new MLB mobile baseball simulation game being developed with a third-party game development partner. I was tasked with creating a comprehensive prototype to demonstrate some UX and brand/visual language references.

I created a set of visual guidelines, brand reference material, and interactive prototypes. I demonstrated key user flows, game mechanics, and UI components. The final deliverable also included detailed documentation of typography, color systems, component libraries, and animation guidelines.

This design system successfully unified the vision across development teams and accelerated the production process. While the full details remain confidential, the framework established through this work continues to guide the game's development.